Welcome to Beefmaster Breeders United! The Beefmaster breed originated in 1954 based on a 3-way cross between Hereford, Shorthorn and Brahman cattle. Our founder, Tom Lasater, selected these cattle on the “Six Essentials” of disposition, fertility, weight, conformation, milk production, and hardiness. We offer registration for Beefmaster, Beefmaster Plus, E6 commercial females, and an upgrading program.

Today's Beefmaster breeders continue to strive for the standard of excellence expressed in these six essentials. They also select for calving ease, fast early growth, moderate frame, easy fleshing ability and longevity. Strictly adhering to the Lasater six essentials will make that success easier and faster to accomplish.

BBU is working for our members! We offer both adult and junior memberships. We encourage Beefmaster enthusiasts to look at and learn more about all of our PROGRAMS including whole herd reporting, genetic evaluation, marketing efforts, The Beefmaster Cowman, field days, seminars, and satellite organizations. We also invite all members to attend our annual convention as a great place to voice their opinions, fellowship with other breeders and help shape the future of the Beefmaster breed.

Tommy Perkins, Ph.D., PAS
BBU Executive Vice President

■ Beefmaster / Industry News


• Don’t forget Membership Surveys need to be Completed and Returned by June 30th!  Please contact the office if you have not received a copy of the survey.

• Beefmaster Symposium August 14th & 15th
- Click Here for Information
- Click Here for Preferred Hotels: Mention "Beefmaster" for group rates
- Click Here for Sponsorship Opportunities
- Click Here for Live Animal Display Pen Reservation Form

• Beefmaster Symposium Schedule of Events and registration form
- Click Here for Information

• Beefmasters Breeders to Showcase Profitable Cattle in Waco — Click to View
• An Opportunity for Texas Cattlemen to Stimulate Their Own Economy — click to view

The new breed was developed on what has become known as the Six Essentials - Weight, Conformation, Milking Ability, Fertility, Hardiness and Disposition. These essentials became the economic strength of Beefmasters and have made them favorites with those who depend on cattle for a living. Beefmasters are the only beef breed specifically developed to excel in these important economic traits.

While brownish-red is the most common color, the breed has no color standards. Beefmasters were recognized by the U.S. Department of Agriculture as a pure breed in 1954.

Since the early 1970s, when the breed began rapid expansion from its South Texas birthplace, Beefmasters have survived several wrecks in the cattle market without adversely affecting their growth and demand. From 1974 to 1998, membership in Beefmaster Breeders United (BBU) grew from 300 to nearly 7,000. BBU, which was founded in 1961, is the fifth largest beef breed registry in
the United States in membership and sixth in registrations.

Responding to change and tough challenges are part of the Beefmaster heritage. Today, like yesterday, Beefmasters and the cattlemen and cattlewomen who raise them are ready.

“2009 BBU CONVENTION - ROUNDUP AT THE RIVER” — San Antonio, Texas, October 22-24 

Make plans to join with Beefmaster breeders and friends from across the country as we gather at the Gunter Hotel , in the heart of downtown San Antonio , October 22nd thru October 24th for the Beefmaster Breeders United convention.   The Sheraton Gunter Hotel is located in the heart of historic downtown San Antonio just steps from the famous Riverwalk.  The Riverwalk offers much in the way of fine and unique restaurants, shopping, and sightseeing.  Plans are being made for some fun as well as educational events for this year’s convention goers as we “roundup” together.  Look for more information regarding entertainment, events, and seminars in upcoming issues of The Beefmaster Cowman and here on the website.

Make Your Hotel Reservations Early

Please make your hotel reservations early.  The Sheraton Gunter Hotel has undergone a complete remodeling over the last few years, and the guest rooms are very attractive.  The room rates are $149.00+tax, single or double.  Parking at the hotel is $22.00 per day with unlimited in and out privileges.  We have also contacted a parking garage across the street which will offer daily parking at a reduced rate (approximately $12.00).  If you are flying in, it is advised that you take a taxi to the hotel.   Reservations may be made directly with the Gunter at 210-227-3241 or 1-888-999-2089.  You must mention Beefmaster Breeders United to get the above rate.  The reservation deadline is September 30, 2009.

For Hotel Reservations 205 East Houston Street San Antonio, TX 78205 210-227-3241 1-888-999-2089

BBU Convention Sponsorship — Click to view


“Pride of the Herds” Opportunities Available — Click to view
2009 Pride of the Herds Form — Click to view

BBU Convention Trade Show

For the last 18 years our Convention has made space available for farm and ranch related companies to display their products and talk to our members about various services. If you have exhibited with us before, we invite you to join us again this year.  If you are a member and know of a company that would like to participate, please have them contact Marie Zirkel , 210-732-3132, Jim and Anita Dunkin, 512-253-6248, or Marie Welkener at 830-583-9221.

Launched in 1999 by the Texas Department of Agriculture, the GO TEXAN program promotes the products, culture and communities of Texas. As a mark of Lone Star pride, the GO TEXAN logo – a glowing brand in the shape of Texas – can be found on everything that calls Texas home, from grapefruit to cowboy boots to retirement destinations. Find out more at www.gotexan.org